The meetup of India local guides in Pune on 10 November was special for 2 reasons:
- 50th meetup in year 2024.
- The panel discussion of the amazing women local guides.
The panel was led by @Latika_Malhotra of Google India.
The participants were @MerlinThomas @Durgak03 @Supriyadevkar and @SaylliWalve1 .
Whereas, @Shubhu1 @Ru_pali4 @MayuriKubal participated online.
We asked Latika Ji for guidance regarding contributions and participation by women local guides.
Here’s a clip from the video where Latika Ji explained the roadmap of Google for India’s local guide community.
VIDEO - Women Local Guides of India - Discussion Panel
I too interacted with the women local guides.
Here are my takeaway and impressions:
The contributions of women local guides on Google Maps in India have significantly improved the platform’s inclusivity, usability, and relevance for users.
Their involvement and activeness have:
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Addressed Gender-Specific Needs
A. Women local guides in India have actively identified locations that cater specifically to their needs, such as safety ratings for neighborhoods or places.
B. They have highlighted the presence of baby-care facilities, clean restrooms, and female-friendly amenities at businesses in their reviews.
C. Highlighting women-led businesses and initiatives have promoted gender inclusivity and economic empowerment.
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Improved Safety Features
A. Women local guides in India, through their unique perspectives, have contributed valuable input to features like safer routes highlighting well-lit and heavily trafficked areas.
B. They are posting alerts for potentially unsafe zones based on real-time or historical data.
Women local guides are using the new ways to share ahead that were shared during the Contributor Conversations in Delhi
C. Women local guides’s firsthand experiences have helped refine existing safety tools, making them more effective for everyone.
- Encouraged Representation
A. Women local guide’s activeness has ensured a more balanced representation of different voices and perspectives on Google Maps and Connect.
B. Women local guides have added reviews, ratings, and information about places that might otherwise be overlooked by predominantly male contributors.
- Enhanced Cultural and Social Sensitivity
Women local guides have added their special perspectives on social and cultural norms to Google Maps reviews thus improving their appropriateness. For example, highlighting a family-friendly place or a kid-friendly place.
Latika Ji felicitated the women local guides in appreciation of the following:
1. The women local guides in India have actively contributed to Google Maps and have inspired others to engage in technology, fostering inclusivity.
2. Male local guides also actively mark women-led businesses and highlight markets and services for women. Such contributions have boosted the visibility of these establishments.
This has strengthened local small businesses and has supported gender equity in entrepreneurship.
3. In India, women local guides’s contributions to Google Maps have transformed it from just a navigation tool to a comprehensive resource that reflects the needs and aspirations of a truly diverse global population.
I also take this opportunity to thank and congratulate women local guides who are leading from the front, globally! @Denigu @Angieyc @Ivi_Ge @MoniDi @Julie_A