Some map markers on Google Maps contain information about the type of place: they have a different color and contain an icon suggesting the category (knife and fork for restaurant, banknote/Dollar-sign/Euro-sign for banks, etc), but a lot of places have either the generic shop icon (shopping bag on blue background) or no dedicated icon at all (white dot on grey background).
My suggestion is to add more of them, as I find the ones that are already there quite helpful. Some suggestions:
Those could be something like
[icons created with 'drop' by Sebastian Wiercinski from the Noun Project and icons from iconsplace]
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