What I LOVE about Google Maps
I really enjoy going into business’s and leaving a positive review and seeing it climb to the top and feeling like I am helping them grow their business. I love all the analytical data provided on the back end that tells me how many people saw my review as well as any additional videos or pictures. This not only allows the people on the internet to read how other peoples experiences are but to also get a better understanding of the business before they actually go. People do business with who they know, like, and trust so the closer your business is to filling these needs the more likely you are to win their business. Providing descriptive reviews and native images and video helps bridge these gaps. Obviously they are not going to “know” you or your business but they have the opportunity to get comfortable with the environment based on other peoples content. For example if you are a restaurant with only a handful of reviews and a competitor down the street with the same kind of food has more reviews and images posted by other Local Guides, chances are they will be selected due to the visitor having the capability to look at other customers reviews and imagery. This is just one example of how local guide’s reviews can really help a business out and that is what I love most, being able to verify the legitimacy of a business.