Place names mean something important, but does not tell you the truth about it: if this place worth your time to visit it.
Places must be surrounded of an experience, a real and valuable experience that tells you if you should go there or not.
By the end of the XX century we chose places to go based on vendor publicity, just 1% based on recommendations. Now we can choose places based on truly peer experiences.
I loved to detail my experiences about service, food, drinks, prices, parking, valet, dress code, etc. and of course stars of a place. I have the idea of create a “michelin brand” arround my opinions.