It represents a way in which I can take good photos (because my hobby is taking photos), upload videos or give good or bad reviews that help people know if a place is recommended or not, although that is subjective because my experience may be different from yours.
This program has allowed me to see the places in a different way because now I see if they give good care, if the place is worth it, if it is clean, and most importantly, if my experience was pleasant.
Thanks to this program, many small and medium businesses have been able to position themselves on the map and attract new clients or, in the case of tourist places, attract new tourists to meet them.
There are other applications where you can search for reviews of places and information, but thanks to Google’s local guide program, the same application has been able to create a network of users who have entered this program to contribute content that can reach people in a way more pleasant and honest. For me this is what the program represents to me and it has been very useful to me, because even I myself have looked for reviews of places I want to go and it has been very helpful.