Days ago I met Lindah, the Owner of Lindah Collection
She told me that this Covid-19 pandemic situation or in our country called Pembatasan Sosial Berskala besar (PSBB - Large scale Social Restriction), she should make a taft decision and hurt her feeling :
- She should shut down her yoga and zumba class.
- Her class for healthy food is decreasing significantly, nobody want to go outside their house.
- She calculate the cost of her three floor rent space for fashion showcase, yogaa and zumba practizing and healthy food demo is not giving her cash flow income.
- She make a dramatically decision by closing all activities in the three floor building and make her home as a base to her core business as a fashion reseller for Woman Moslem outfit and children dress.
- It need a weeks to dismatle fashion show case, stock items and training room properties.
- She should make a sale discount for her stocks item since it will make no room in her house.
She make a bold and rational decision even it ruining her dream to have fashion store and yoga and zumba training space.
She open the old banner in her home :
She sale discount sale through her social media.
Me and my wife make a list of our family that is fit with Lindah stock items and we send them by courier.
at least it help Lindah to have more space in her home .
As a small business entrepreneur, Lindah make a good decision even she must burried part of her dreams.