I think making it clearer for people to understand what the perks are and how to reach them would be beneficial. I think having clearly defined goals for people to reach is a good thing. Lots of people devote lots of time into this and clearer recognition and how to achieve it should be made a priority. And yeah thanks for my socks.
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Hi @gully666uk ,
Thank you for sharing with us.
The Local Guides program is for individuals who contribute on Google Maps who like to help others to discover and explore their world. Local Guides receive benefits depending on their level which depends on the number of contributions they make to Google Maps.
You can learn more about the program and benefits in the Help Center.
I am closing and moving your idea to How-to for a better exposure of audience.
P.s: Hope the socks will keep your feet warm!