How to create material for Local Guides promotion without breaking the brand guidelines

Hi there! I have a very specific question and I came to the doubt while creating the visual material for a new Instagram account @localguidesdominicana. Since the first thing to do to be a local guide is to go to Google Maps I want to express that graphically.

I know I cannot use the logo without written allowance, what I dont’ know is if I would be breaking the rules by using an approximation to the logo on style of the content I’m creating, which is doodle / hand sketch. Here a clear example:

Can something like this be used? Maybe @ErmesT and @FaridTDF can help me with it.

A second question would be, who do I need to contact to ask for the written permission of usage?

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Hola @Marichams , thank you for asking.

I’m sorry, but according to the Local Guide rulesThe Local Guides logo is a Google brand identity and is reserved for official use only. Do not use the Local Guides logo, pin, or any other Google imagery in any of your online or offline materials without expressed written permission

You graphic is nice, but the pin and the “G” are clearly recalling the official logos.

Feel free to use the “powered by us” logo (the stars) that you can find on the meetup materials: https://maps.google.com/localguides/meetup/how-to

Regarding your second question, you are on the right place, of course. Let me tag @DeniGu for you

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Hi @ErmesT

I tried to find the “Powered by us” graphics in the link you provided. Would you care to add an even deeper link?

Thanks

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here is the link, @MortenCopenhagen

https://www.gstatic.com/local/guides/other/meet-up-resources/strickers/stickers-en.pdf

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Thank you so much for the fast answer @ErmesT , I had my doubts and decided to “come home” and clear them, before making a mistake. I already substituted the branded image with an abstract map, it is less pretty, but works for the same purpose. Huge hug from the Caribbean!

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Hi @Marichams ,

Please note that I have accepted @ErmesT 's reply as a solution as it gives the complete answer to your question.

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I like your new graphic, @Marichams

You know that :slightly_smiling_face:

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