Introduction
Keeping in mind that when we talk about star photos and star videos we are referring to our most viewed photo and video on Maps, how should the Star Photo and Star Video leaderboards handle entries when the star stops updating, a profile becomes hidden, or a star disappears from Google Maps such as when the place no longer exists or the star photo or video is hidden?
This is a fair question that comes up from time to time, especially from a competitive standpoint. To understand the rules, it helps to look at how different leaderboards are calculated and, more importantly, the core mission behind the Leaderboards.
Authenticated Snapshots vs. Ongoing Updates
To be included in the Star Photos/Videos leaderboards, participants must submit an initial screenshot verifying their star and its view count. Participating Local Guides add their stars in the album of star photos and the album of star videos.
- If views increase: Participants submit a new screenshot to update their count.
- If views remain unchanged: Participants only need to update their caption date to confirm the count is still current.
Requiring fresh screenshots for views that haven’t moved creates unnecessary admin work. As long as a photo has an authenticated screenshot on record in the album of star photos (for example the verified star photo shown in the screenshot below reaching 218M views as of 12 March 2024), that data point remains valid in our system.
The "Self-Cleansing" Mechanism Average Views/Day Boards
Not keeping a caption current excludes a star from certain dynamic boards. Furthermore, while most leaderboards rank by cumulative total views, boards like #416 and #417 are calculated based on average views per day over the life of the star.
This creates an inherent self-cleansing feature:
- If a photo’s views stall, stop updating, or the photo is removed altogether from Maps, its total view count stays frozen.
- However, the elapsed time (the denominator) continues to grow every day.
- As a result, its daily view average steadily declines, naturally pushing inactive stars down the ranking until they drop off these boards entirely without requiring manual removal.
Total View Boards & The Learning Objective
On boards ranked by total cumulative views (for example boards #405, #409 and #413), historical entries continue to be listed based on their last authenticated star count—even if a profile link is currently hidden or a photo no longer appears on the Place of Interest (POI). Why you may well ask? Well…
While removing unverified or deleted photos might seem cleaner competitively, manually tracking down and investigating every photo and video across many hundreds of participants isn’t feasible. However, more importantly, it misses the primary objective of the Star Leaderboards: learning what content the Google Maps AI prefers and why. (See my foundational post where I ask: Is there a reason why sometimes the least expected photo can be the star?)
Our primary goal has always been educational. Analyzing high-performing photos—regardless of whether they are active today—helps all of us understand what makes a photo successful and improves our overall contribution quality. A photo that achieved 218M views on 12 March 2024 still offers valuable insights today.
What are your thoughts on how the dynamic decay boards balance out the historical total boards? Feel free to share your thoughts below!



