Local Guides may not earn money for reviews or pictures, but are they allowed to place Google Ads for promoting the service? As I am also a Google Trusted Photographer would I be able to have the “trusted banner” in the Ad as well ?
Ad text could be " Google Local Guide - Free Reviews | Photography for your Business by Local Guide"
Dear @LocalDusseldorf
There is a specific board for talking about SVTP activities ( @VicL1 )
In any case, the two things (Local Guides and Your Business) have not to be mixed.
Please make sure to check out the program rules about the use of the Local Guides Name and Logos
Ermes
Thanks, my mistake I forgot that “mixing” services is not allowed.
The program rules are saying "
"Sie dürfen sich zu keinem Zeitpunkt in irgendeiner Weise als Google-Mitarbeiter oder als Vertreter von Google bzw. von Google-Produkten und -Diensten darstellen.
Das Local Guides-Logo ist eine Google-Markenidentität und offiziellen Zwecken vorbehalten. Sie dürfen das Local Guides-Logo und das Stecknadelsymbol sowie andere Bilder von Google nur dann in Online- oder Offlinematerialien verwenden, wenn Ihnen eine ausdrückliche schriftliche Erlaubnis vorliegt."
I may not use the Logo without written permission - where would I get a written Permision form ? Who can help me with this in Germany ?
Also - as I understand - Promoting your “neutral” and “free” services should not be a problem.
thx
Hi @LocalDusseldorf if you want you are free to promote your professional activity using Google Adwords (I did it in the past), but the message you are trying to use is not allowed, because “reviews” is part of the Local Guides program, and you we are not allowed to offer this kind of service (free or paid) to customers.
You can offer support for managing reviews, photos and Google MyBusiness entry, but you cannot offer “free reviews”.
Hi @LucioV great answer, exactly what I was looking for.
Just need to think of the AD text now… or even just leave it how it is and start promoting the
360 Trusted Views again a bit more.
Based on my analytical research, business owners aren’t searching for the key phrases “Trusted photographers” so you’ll need to do some keyword research with someone familiar with SEO
The best way is to pick-up the phone and educate owners on the benefits of having up-to-date information in the Maps ecosystem.
Hi @StefanRazella - Yes no one is searching for “trusted photographers” the small business owner just don´t know what it is about… “Cold” Calls and talk -throughs are just a very long way to get the business rolling. But they are educated by knowing an other phrase, which is quite popular 
- > Influencer / corporate Influencer easier for them to understand.
Yes I seen that influencer is good also!